CASE STUDY
WORKING WITH SOLAR SMART TO HELP THOUSANDS OF IRISH HOMEOWNERS CONVERT THEIR HOMES TO RENEWABLE ENERGY.
Working closely with Solar Smart to make it possible for Irish homes to produce, use, and profit from their own solar-powered electricity supply.
OVERVIEW
NARWHAL/LEADS has worked closely with Solar Smart in Ireland to enable Irish homeowners to generate, utilise, and profit from their own electricity supply from sunlight. They design solar systems with a core focus on getting the best return from their clients’ investment in solar. Pandemic disruption meant that the usual serviceable area had been disrupted, and we were tasked with working to maintain stable volumes of business enquiries in specific geolocated areas to improve operational efficiency.
CHALLENGES FACED
NARWHAL/LEADS created a flexible geolocated paid strategy using a network of assets based on the intent behind search terms, from savings calculators to quote engines. Within 5 days, we were able to create a steady stream of pre-qualified prospects delivered via secure API with an automated nurturing flow.
THE RESULTS
1000+
LEADS PER MONTH
Pre-qualified solar leads generated per month.
1260.6
ROAS
On average per month from leads supplied.
£1.5m+
TOTAL PIPELINE
Pipeline growth within 6 months.
OUR TEAM
Luke Sartain
CEO & Founder
Tom Sutton
Managing Director
Joey Sandman
CFO
Nile Haskins-Spellman
Finance Manager
Andy Toone
Head of SEO
Tansy Dando
Content Delivery Manager
Caroline Johnson
Finance Assistant
Jake Bentham
SEO Executive
Ella Watson
Midweight Designer
Thomas Kupai
Junior Engineer
Chelsea Showering
Head of Sales and Account Management
ACCREDITATIONS
